Our Strategy

Worldwide Recognition and Prestige of Sotheby’s Brand

We harness the worldwide recognition and prestige of the Sotheby’s Auction House name that is synonymous with luxury and discernment.

Global Reach

We leverage on Sotheby’s International Realty® network of over 900 offices across nearly 70 countries with approximately 21,000 affiliated independent sales associates. This gives us unprecedented access to the ultra high net worth clients and a large inventory of luxury properties in some of the most sought after destinations in the world.

Gateway to Key Cities of Asia

The sale of a significant home is truly noteworthy. To represent a home of distinction requires highly-qualified real estate professionals with global and regional reach as well as local expertise.

As the Southeast Asia headquarters of List Sotheby’s International Realty platform which comprises 14 offices across Japan, Hawaii, Singapore, Hong Kong and the Philippines, as well as an upcoming office in Thailand, we are well-positioned to capitalise on Singapore’s position as a global financial hub and the growing number of affluent individuals in the region.

Full Suite of Real Estate Consultancy Services

We offer a full suite of real estate consultancy services from brokerage to project marketing, investment advisory, research and consulting services so that we are able to deliver in depth market knowledge to our clients.



Unmatched Digital Marketing Capabilities

We leverage on Sotheby’s International Realty’s advanced digital marketing capabilities and global media partnerships to change the way luxury homes are marketed in Singapore and the region.

SothebysRealty.com

Our global reach begins with sothebysrealty.com.

The global website provides an unprecedented access to large inventory of luxury properties in some of the world’s most sought after destinations. Our robust property listings offer detailed property information, curated photos and videos including interactive virtual reality tours using Matterport 3D Showcase to immerse visitors with a true sense of a home. Discover properties, refine searches and connect directly with our Sales Professionals in Singapore to begin your journey to your next dream home.

Cascading network and global media partnerships

Properties listed within the Sotheby’s International Realty® network cascades through our affiliates’ websites and our global media partners’ websites. Properties may be distributed to the prominent global media companies and real estate-focused websites including The New York Times, The Wall Street Journal, The Financial Times, and juwai.com.

Our cascading network together with our global media partnerships add to the global reach a of a record 22 million visits to SothebysRealty.com in 2016 alone.

Sotheby’s International Realty® Mobile

The Sotheby’s International Realty® brand’s signature mobile application is the only luxury real estate mobile app that searches globally and works anywhere, anytime, seamlessly across all mobile devices.